IF you are Cambodian blogger and seek some help on how to make more visitor and make more money with it, you should read this…

If you like it please share to other Khmer bloggers too.

http://www.phnompenh.name/blog/view/id_2/title_Guide-to-help-Cambodian-blogger-successful-with/

Advertisement is all about targeting and selling product to consumers whether or not the actual product and the model used in the advertisemnt are having anything to do with the product itself but rather to attract attention of the consumers and let them imagine if one is to own and have the product.

Also, i think Cambodians have its idetity and culture, we all know. It is not the government who decide it is right or wrong, but civil society in general. A culture can be defined as a set of belief and attitude where by accepted by a group or certain groups in a society. Thereby, i think the sexy advertisment is not yet appropriate for the Khmer Culture at this moment.

Sopheap: my question to you is how broadly you inteprete the word “Affecting good traditions and society”. Does that means you draw a line between what is sexy/improper/indecent and what is not by Cambodian standard? Should we leave it to the government to decide? Well, that can be tricky because to give them total and broad discretion to decide what is or isn’t proper and affecting good tradition would potentially create a situation of “anything is affecting good tradition”.

Thomas, I disagree with you on that we should leave our hand off the advertisement. It is undeniable that there are brothels (they exist because the governments have ignored and failed to address), but does that mean anything that encourages the industry should go undetected? We should not go on way of freedom of expression; however, while our interest of our children potentially being trafficked because of the growth of sex industry and anything that promotes it is at stake, we should balance it with strict scrutiny. It is worth looking at how movies and violence do harm to children.

My point is that state should not have a total control over this advertisement. However, there should be clear guidelines of which we can use to define what is “Affecting good traditions” without overly trumping our right to say “My product is great and better than others”.

I think government intervention in private business, free market should be kept minimized. They have no power in this. It is the consumer job to decide which product is good which is bad. Which company is responsible and which is bad.

The role of government as Thomas said is to serve. In many cases that they have too much involvement, they addicted to power. We don’t want that.

I do not agree with the ideas of (1) Actually I disagree with the idea, that the government has to protect the culture and (2) Advertising is for selling products, not for education (May 11, 2008 11:42).

I find it difficult to accept, Thoma wanhoff. You said that the culture is loved, done and saved by the people. I do agree with this notion but if you ask me who are people/citizens I would say me, my friends, and other people and who is the servant of the citizens I would say the govenment. Therefore, the government does the job for, by and of the people.

And in this sense, I am in favor to say that it is the government’s job to safeguard the culture.

Now turning to education and advertisement, the roles they play are very similar. You can not on one hand say bird flue will make people sick and eventually die and on the other hand you advertise for eating bird/chicken without proper cleaned, cooked and arranged.

I am sure you understand my idea about education and adverstiment. And the same also applies, let say the ad needs to use the helmet but this suzuki ad does not show the usage of helmet. It would be a disaster in educating the innocent.

And to me such adverisement should be considered to be socially and morally unresponsible.

Remember Cambodians are somehow poor and illiterate; thus, we need to have good and right medicines to cure all of these stuffs — not sth bad to confuse them.

Best,